Rolex Watchmaking Training Center
A New Home For American Watchmaking Education

The Future of Watchmaking,
One Student At A Time

In 2023, Rolex established the Rolex Watchmaking Training Center to prepare and educate the next generation of American watchmakers. The program’s goal is both to create new educational and career opportunities for people interested in becoming Rolex Certified Watchmakers and to ensure there is a pool of skilled watchmakers to support our retail and service partners long term.

For generations, watchmakers were plentiful worldwide and watchmaking was a not-uncommon career path for those with technical and artistic ambitions. However, when the quartz watch emerged in the 1970s and grew in popularity through the 1980s, the demand for watchmakers plummeted. The number of watchmaking schools in the United States alone dropped by more than 75% over just a few decades.

However, mechanical watches experienced a revival in the 1990s and the dire shortage of skilled watchmakers quickly became apparent. Mechanical watches need regular servicing to keep them clean and lubricated and to recalibrate their timekeeping mechanisms. Rolex established the Lititz Watch Technicum in Pennsylvania in 2001 to address the shortage, training new watchmakers and evolving its curriculum to adapt to the changing landscape.

Today, the Rolex Watchmaking Training Center, located in Dallas, Texas, is honoring that legacy with a new 18-month educational program that trains students as Rolex Certified Watchmakers and helps them pursue careers working in Rolex’s service network across North America.

Be a part of the future of American watchmaking at the Rolex Watchmaking Training Center.



To make RWTC an option for as many applicants as possible, our program is completely tuition-free for all students.

18 Months

In just a year and a half, students graduate as Rolex Certified Watchmakers, ready to begin a career at the bench.

Hands-On Learning

Students begin to work on watches immediately; our program is the only one in the United States to focus a full six months on Rolex watches.

Our Team

Our dedicated team of administrators and instructors aim to empower each student to create their ideal watchmaking career and to succeed both at the bench and beyond.

Selene Kinder Rolex Watchmaking Training Center Educational Program Associate

Selene Kinder Educational Program Associate

Alana Jones Rolex Watchmaking Training Center Administrative Assistant

Alana Jones Administrative Assistant

Rachel Wolf Rolex Watchmaking Training Center Program Director

Rachel Wolf Program Director

Frequently Asked Questions

The Rolex Watchmaking Training Center is a tuition-free program, and all tools and learning materials needed to complete the course are provided. Additionally, students receive a monthly stipend of $1,800 to help offset cost-of-living expenses and to allow students to be engaged in the program full-time.

The course’s final exam is administered in Geneva, Switzerland, and all expenses for this trip are covered by the RWTC as well.

No prior watchmaking knowledge or experience is required.

When applications are open, you can complete the application on our website.

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